Map the customer journey before choosing more tools.
Map one customer journey before adding or replacing tools. This guide helps you record the actions, information, owners, and exceptions an implementation would need to support.
The pieces of a business experience, working together.
Selected views from the Influx archive, from identity and first visit to the systems behind delivery.
A clear place to beginA focused conversation turns a broad business goal into a practical next step.
See the work in context
A short, silent overview of brand, website, development, and automation work.
Platform planning connects the customer experience with the work required to deliver it.
Keep the system understandable as the business grows.
List the customer steps, the records created, the person responsible, and the tool that supports each action. Mark where information repeats, where approval is needed, and what should happen when a step fails. This map becomes a useful implementation scope.
Keep the system understandable as the business grows.
Monthly implementation, with clear capacity
Launch is $2,500/month for 1 active priority; Growth is $5,000/month for 2; Scale is $7,500/month for 3. Your written scope defines the deliverables, responsibilities, and timing within that capacity. Additional priorities require a separate agreement.
Trace the path from discovery through service or purchase.
Follow one customer action
People behind the workStrategy and implementation stay connected through accountable people.A useful online presenceA website should help a visitor understand the offer and choose a next step.
Name the record and owner
Decide where information belongs and who keeps it current.
Name the record and owner
Mark the exceptions
Identify delays, approvals, and recovery steps before automating.